蔡鸿成
Wilson Choi

先后于香港及德国生活,在不同文化环境的影响催生下,使REDEMPTIVE品牌设计师Wilson Choi,更善于以探究人类情感和当代社会现象为灵感。于英国诺丁汉特伦特大学毕业后,Wilson选择在2018年创立个人品牌REDEMPTIVE。Wilson将REDEMPTIVE定义为一群心系世界,关注社会的叛逆青年,干净而鲜明、年轻而成熟。品牌浓缩了时代下那些勇敢突破且追求自由的新鲜血液们,是当代中国青年的缩影。先后获巴黎时装周TRANOÏ x Not Just A Label 十大新晋男装品牌,及入围上海时装周YU PRIZE创意大奖,成为香港唯一一个入围品牌。

Wilson Choi, graduated from Nottingham Trent University, has lived in Hong Kong and Germany. Under the influences of the multicultural environment, Wilson became capable of exploring human emotions and current social phenomenon as an inspiration. And he chosed to establish his own brand, REDEMPTIVE in 2018. Wilson defines REDEMPTIVE as a group of rebellious teenagers that concerns the world and the society, “Fresh and distinctive, young and mature.” The brand enriched those fresh blood in this era that are brave seeking breakthroughs and pursuing freedom. REDEMPTIVE has successively won the top 10 emerging menswear labels in the “TRANOÏ x Not Just a Label 10 Take Ten” of Paris Fashion Week and was finalists for the YU PRIZE Creative Award of Shanghai Fashion Week, becoming the only shortlisted brand in Hong Kong.